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Delhi HC issued an interim order dated on 1 June
MUMBAI: As a brand that has always saluted the spirit of pushing ones boundaries to break out of the ordinary and achieve extraordinary success, Mountain Dew...
MUMBAI: PepsiCo India’s Quaker Oats+Milk along with Mindshare, a full-service media agency, a part of GroupM will bring together two of India’s largest radio stations as...
MUMBAI: ASCI’s Consumer Complaints Council (CCC), in June 2017, upheld complaints against 62 out of 126 advertisements. Of 62 advertisements against which complaints were upheld, 23 belonged to...
MUMBAI: As the festive mood gathers spirit in the country, Culture Machine’s digital channel Being Indian, in collaboration with Quaker Oats, have released a new campaign....
MUMBAI: As the festive mood gathers spirit in the country, Culture Machine’s digital channel Being Indian, in collaboration with Quaker Oats, have released a new campaign....
MUMBAI: The mobile is going to come increasingly centre stage is something we all know. How to reach out to the customers? How to measure what...
MUMBAI: The mobile is going to come increasingly centre stage is something we all know. How to reach out to the customers? How to measure what...
MUMBAI: The Mobile Marketing Association (MMA), in association with GroupM, one of India’s largest media and marketing conglomerate, has released a report on the mobile marketing...
MUMBAI: The Mobile Marketing Association (MMA), in association with GroupM, one of India’s largest media and marketing conglomerate, has released a report on the mobile marketing...
MUMBAI: The India Chapter of the International Advertising Association (IAA), launched the IndIAA awards “for real creative advertising that was backed by real budgets” last year....
MUMBAI: The India Chapter of the International Advertising Association (IAA), launched the IndIAA awards “for real creative advertising that was backed by real budgets” last year....
MUMBAI: Emphasizing on the importance of the digital medium, PepsiCo India chairman and CEO D. Shivkumar said that 15 per cent to 20 per cent of...
MUMBAI: Emphasizing on the importance of the digital medium, PepsiCo India chairman and CEO D. Shivkumar said that 15 per cent to 20 per cent of...
MUMBAI: Taking a step towards advertiser funded programming (AFP), PepsiCo India’s brand 7UP is all set to launch a six-week reality show titled 7UP UPstarters, which...
GOA: While delivering a keynote at the Goafest, PepsiCo India CEO D Shivakumar pointed out that technology is taking a toll and becoming a priority, which...
MUMBAI: YouTube and Branded Limited with Pepsi, in association with HP have brought back the YouTube FanFest to Mumbai, which is an exclusive live show bringing together established and emerging YouTube stars from India...
MUMBAI: Eight Indian women have made it to the Fortune list of 25 most powerful women ‘shaping the new world order’ in the Asia-Pacific region. ...
KOLKATA: Tata Global Beverages (formerly called Tata Tea) is mulling to explore options of entering into the wellness segment by launching tea for diabetes and cardiac...
MUMBAI: It was in 2008 that PepsiCo India came up with a new campaign around the theme ‘Youngistaan’, the land of youngsters. The campaign featuring...
MUMBAI: “One needs to look at brands which will help each other grow as well as benefit the industry…” This was the message conveyed by...
BENGALURU: Pepsico India (Pepsico) announced what it claims is its biggest beverage innovation in India – a new Cola brand ‘Pepsi Atom‘. The title sponsor for...
MUMBAI: PepsiCo India has named Vidya Balan as the brand ambassador for its six new baked variants of snack brand, Aliva. The three new products, Multigrain...
MUMBAI: PepsiCo India has launched a new ad campaign on Football in India. This is the first time the food and beverages major has rolled out...
MUMBAI: Food and beverage company, PepsiCo India, has donned a new positioning for its lemon flavoured drink 7Up and its sub-brand Nimbooz. The new brand philosophy...
MUMBAI: Proximity India has won the digital mandate of PepsiCo India‘s soft drink brand, 7UP. The agency will also handle 7UP‘s social media activities. PepsiCo India...
