MUMBAI: Tata Coffee, which claims to be Asia’s largest coffee producing company, repeated its performance by winning 11 out of the 36 awards at the ‘Flavour...
You would not be blamed if you missed Starcom Mediavest Group India’s general manager, investment and business development, in a crowd. With his hair cropped short,...
MUMBAI: Carat, MindShare/Maximize, Madison, Mediaedge, MediaCom, Starcom and Zenith Media! These are the seven agencies that will be saying “Kuch khaas hai hum sabhi mein” (“There...
NEW DELHI: Continuing with its excellent performance in the international awards this season, JWT Bangalore has managed to gain a finalist certification for its work for...
MUMBAI: Punit Pandey, head of ad sales at Radio Mirchi, Mumbai has put in his papers. Pandey, who has been in the industry for over 14...
MUMBAI: The Advertising Club Bombay’s Value Creation seminar on marketing entertainment and their growing inter-dependence gave glimpses of the future of film production in India and...
MUMBAI: While speaking at the Advertising Club Bombay’s Value Creation seminar on marketing entertainment and their growing inter-dependence, creative consultant Rekha Nigam urged that advertising agencies...
MUMBAI: While speaking at the Advertising Club Bombay’s Value Creation seminar on marketing entertainment and their growing inter-dependence, Banyan Tree Communications CMD Anish Trivedi reiterated that...
MUMBAI: While speaking at the Advertising Club Bombay’s Value Creation seminar on marketing entertainment and their growing inter-dependence, Star India COO Sameer Nair stated that successful...
MUMBAI: More than Readership! That is what Media research Users Council (MRUC) in association with Hansa Research are looking to do with Indian Readership Survey (IRS)...
MUMBAI: A 360 degree marketing and promotion plan that the beeb conceived for the new quiz seriesUniversity Challenge has paid rich dividends. An official release informs...
NEW DELHI: In a category driven by facts and design specifications, Somany Tiles’ new television commercial (TVC) builds an emotional connect to create unique brand positioning....
NEW DELHI: E-marketing company Virtual Marketing India has revamped Coca-Cola India’s website www.myenjoyzone.com in order to provide richer interactivity and an enhanced brand experience to its...
NEW DELHI: The direct marketing division of Saatchi & Saatchi India, Saatchi & Saatchi Direct has bagged the fourth place in the DMA International ECHO Awards...
NEW DELHI: In an effort to leverage the strength of its expertise in providing integrated marketing solutions using opportunities in the entertainment sector, WPP Group’s Broadmind...
MUMBAI: Shoppers’ Stop, which claims to be a pioneer in the Indian retailing industry, has been awarded the Golden Scale for the Advertising Campaign of the...
MUMBAI: Beverages conglomerate Pepsi has launched a new TV campaign featuring four international cricketers. The commercial was first shown during the telecast of the first one-day...
NEW YORK: DoubleClick, which claims to be the leading provider of marketing tools for advertisers, direct marketers and web publishers has released the results of its...
MUMBAI :Marketing companies Procter & Gamble, Ernst & Young LLP and Pepsi have become the first to annouce their deal with the Ad-ID (Advertising Digital Identification)...
NEW DELHI : MetLife has announced today that Snoopy would be their brand ambassador for another 10 years. MetLife and United Media has signed a new...
You would not be blamed if you missed Starcom Mediavest Group India’s general manager investment and business development in a crowd. With his hair cropped short,...
“There is a maverick in each one of us”, says Starcom MediaVest Group India’s general manager, investment and business development, Ravi Kiran. “Some of us find...
MUMBAI: Catch them while they’re young and at the place they are most likely to be found – is the latest mantra on which B4U Music...
MUMBAI: After Gully Cricket, it is the MAX ‘van’ which will hit Mumbai roads to promote the channel and its various programmes. The Max van will...
NEW DELHI: Several advertising agencies and design shops are likely to make pitches by early next week for designing and printing, on a turn-key basis, Prasar...
MUMBAI: WPP Media India has added another feather to its cap by gaining recognition in the Asia Pacific region. WPP Media India, comprising of operating units...
NEW YORK: DoubleClick, a leading provider of marketing tools for advertisers, direct marketers and web publishers, has announced the release of its Cross Media Ad Spending...
REDMOND : Microsoft has announced an alliance with Unicast Communications, a leading provider of online advertising solutions, leveraging its support for Unicast’s Online Format Suite on...
NEW DELHI: Bharat Dabholkar, managing director of Publicis India, is on verge of releasing his maiden directorial venture in the movie industry, a two-hour English movie...
NEW DELHI: Prasar Bharati, overseeing the functioning of Doordarshan and All India Radio, is slowly starting to shed its `babu’ (bureaucratic) attitude. It is increasingly going...
NEW YORK: DoubleClick, a leading provider of marketing tools for advertisers, direct marketers and web publishers, has announced results of its third quarter Ad Serving Trend...
MUMBAI: Mudra Communications will soon start a separate production set up called Tantr, which will produce ad films and corporate films. Later this year, the agency...
MUMBAI: Sony Entertainment Television, which walked away with the Best TV Channel Packaging trophy in the Trade and Technical Categories at the Bajaj Boxer Indian Telly...
MUMBAI: Multi-system operators (MSOs) have been working overtime (or should we say overnight) as the 10-day grace period given to Mumbai’s cable operators (by the I&B...
CALIFORNIA : Sony Pictures Digital and AT&T Wireless have announced that content from the library of Sony Pictures Entertainment is now available to AT&T Wireless mMode...
MUMBAI: A spectacular new office reflecting Leo Burnett India’s vision. Modern, bigger than what it is today and ready to face the challenges of the future....
MUMBAI: MagIndia, a division of Mudra Communications has launched a paid marketing and advertising reference service (MARS). MARS will deliver breaking advertising and marketing news for...
MUMBAI: Cartoon Network is all set to inject fun ‘n’ frolic into the lives of kids who go wild at Dexter’s crazy antics in the laboratory...
NEW YORK: Sony Music and Pepsi Cola have unveiled plans for a multifaceted, global marketing campaign that will span the worlds of radio, television and retail....
MUMBAI: Universal Communications has entered into an alliance with Onyx Webtech for exclusive promotions of their clients on the Internet. The web needs of all the...
NEW DELHI: It is not just television channels that are planning to use music to spread the message about the mesage of the menace of aids....
MUMBAI:Although the rights to the World Cup have been bagged by MAX, ESPN and Star Sports are hoping to cash in on cricket fever with a...
MUMBAI: Some of Cartoon Network’s best and brightest toon stars danced like the night would never set in at the Toon Yatra in Mumbai on Sunday....
MUMBAI: Wham! Bam! Choke slam! After six years the World Wrestling Entertainment came back to the city and boy did they get a reception. The fans...
LONDON: BBC Worldwide, the commercial consumer arm of the BBC, has been recognised for its Outstanding Export Achievement in the Trade Partners UK-backed International Business Awards....
MUMBAI: Percept Advertising has launched a new division – Percept Customer Lifecycle Management (PCLM). Harsh Vardhan will be heading PCLM, which will have customer relationship management...
Sports marketing major IMG today announced the appointment of Ravi Krishnan as the new managing director of IMG/TWI South Asia. Krishnan, an Australian of Indian origin,...
MUMBAI: Brilliant. As innovative promotional campaigns go, this will certainly take some beating. Last night saw the last act of a three city-tour of the country...
MUMBAI: CNBC India, in partnership with TVS, Nippon and Shriram Piston will organise a high – powered forum for the automobile industry. The CNBC Auto Evolution...
NEW YORK: Innovative US network HBO is using the immense popularity of its crically acclaimed gangster series The Sopranos to raise funds for a worthy cause....