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Digital growth specialist takes charge of high-impact campaigns and ROI-driven strategies
Shekhar Banerjee is a rare breed in Indian media—an operator who has quietly shaped some of the ind
Leadership expert Shailja Saraswati Varghese makes the case for calm under pressure
Hogarth joins a unified content engine as WPP bets on AI, speed and scale
Veteran media operator returns to the front line after career break
VML’s Contract Advertising replaces Rediffusion as BMW rolls out new campaign
WPP Open adds agentic AI to scale creative and strategic expertise
Ad giant enters exclusivity, edging past Accenture Song and Omnicom in marquee pitch
At a time when podcasts chase virality, Unstoppable Woman turns inward
From programmatic to commerce, a digital leader closes a defining chapter
Fresh access to YouTube insights arms WPP with clearer metrics and smarter targeting
GroupM’s strategy chief wraps up a remarkable career, ready for a new chapter
Brussels clears $13.25bn deal, paving the way for the world’s biggest ad network
Flamboyant copy legend who penned the 1987 Chivas Regal ad remembered
French advertising giant quashes rumours of a deal with its struggling British rival
Ad giant's stock jumps 5.5 per cent as takeover speculation swirls around KKR and Apollo buyout
Havas eyes stake in battered rival WPP as consolidation fever grips Madison Avenue.
Two American law firms pile on as shares crater 18 per cent after profit warning
The creative firm commits serious money to generative models and cloud infrastructure
Advertising veteran departs iconic agency; says succession plans in place
Rahul Titus departs WPP after building the world's largest influencer network
World Heart Day initiative reveals hidden heart age, inspiring mindful lifestyle choices
With Rs 700 crore on the table, the deal marks a new chapter for Indian advertising.
Hogarth and Federal Bank blend AI with culture for an immersive, human-centred Onam
Agency veteran reflects on people-first leadership as he ends his stint at Publicis-owned firm
Former McKinsey service design lead to fuse creativity and AI in marketing transformation
The world's largest ad agency reports sharp profit drop amid challenging market conditions
Partnership with IICT to boost skilling, research, and digital talent in M&E industry.
Former Netflix and Disney executive brings 22 years of media experience to Amazon MGM Studios
Seasoned tech and media leader to take the helm at the advertising giant, succeeding Mark Read.
New digital platform turns small victories into animated stories with help from Genelia & Riteish.
The brand dials up voice-based GenAI to bring gamified fun to feature phones across UP.
After seven years at the helm, the creative czar will exit as WPP’s readies for a new chapter & CEO
Privacy-first platform acquisition aims to unleash AI-powered marketing
Tech veteran to lead media tech firm's expansion, promising to translate more than just words
French ad giants eye India’s last big independent advertising agency?
The account covers media planning and buying for Coca-Cola's extensive portfolio of over 200 brands
His expertise spans strategy and planning, data analytics, adtech deployment, search optimisation
Deepa is looking forward to build winning teams and drive meaningful impact for Amazon
A strategic partnership will help the duo leverage the power of music for clients and their brands
He has to accelerate its growth globally, with the highest concentration of talent based in India
The report is unconfirmed, but, if true, it could further transform the ad & media agency ecosystem
Williams has a proven track record in the media technology industry
Rural India embraces convenience and digital payments, boosting basket sizes.
The circular-designed campus incorporates green building materials.
Mindshare innovates standout sphere to increase Sunlight’s influence during Durga Pujo
Top 100 Digital Stars 2024: India’s Most Influential Personalities Across Diverse Industries
Also unveils Smarties Musical Logo or ‘Mogo’.
BourbonIT combines technology and creativity to enhance consumer engagement.
He will be based out of GroupM’s Bangalore office.
