A gamified activation redefines performance marketing under Renault’s ‘Rethink Kiger’ banner
Kini brings 18 plus years of digital and marketing expertise to drive client growth.
Veteran ad man joins the indie hotshop to brew bold ideas with cultural kick and strategic zing
Former Saatchi CEO Basu returns to McCann while Mahendru takes top talent post
New ‘Own Your Dream’ campaign fuels ambition, European engineering, and aspiration.
The Abby One Show Awards 2024 will be held on the 29, 30, and 31 May during Goafest 2024.
The mandate was won by following a multi-agency pitch.
They will report to 22feet Tribal Worldwide NCD Vishnu Srivatsav.
The campaign is conceptualised and created by Law & Kenneth Saatchi & Saatchi.
Prakash will drive new business growth and creative output
Wahal joins L&K Saatchi & Saatchi from BBDO India
He will report to VMLY&R Asia co-CEO Tripti Lochan
Publicis Health will support the health and wellness verticals for the agency
The platform launched with a video stressing on ‘Stronger Together’ theme
MUMBAI: A first gen entrepreneur of Ukrainian descent, he rose out of nowhere to build the world’s largest advertising group. And late last night – amidst...
MUMBAI: Italian confectionary brand Bauli has launched its first ever TVC in India for Bauli Moonfils. Priding on a legacy of fine Italian baking, Bauli Moonfils...
MUMBAI: Law & Kenneth founder and chairman Praveen Kenneth announced his retirement from active engagement on the sidelines of the final sale of his shareholding, in...
MUMBAI: Rage Communications has appointed Neville Medhora as its head of India business. Medhora till recently, the head of Rediffusion-Y&R’s Mumbai office joins Rage Communications after...
MUMBAI: Rage Communications has appointed Neville Medhora as its head of India business. Medhora till recently, the head of Rediffusion-Y&R’s Mumbai office joins Rage Communications after...
MUMBAI: Publicis Groupe is undertaking a major client-centric restructuring of its business model, which will see agency breaking down its disciplines into four distinct ‘solution hubs’...
MUMBAI: Grey group India has appointed Salil Inamdar as the national head for digital content and creative, based in the Bangalore office. Inamdar joins from Interactive...
MUMBAI: As part of the organisation’s restructuring in Delhi, Law & Kenneth Saatchi & Saatchi has appointed Rajeev Rakshit as president – North. On the other hand,...
MUMBAI: Justin Billingsley has been promoted to the role of worldwide chief operating officer (COO) for the network. Billingsley is presently CEO of Dynamic Markets...
MUMBAI: Publicis Groupe has appointed Saatchi & Saatchi worldwide chief operating officer Chris Foster to the newly created role of senior vice president global clients. ...
MUMBAI: Budget 2014 brought with it the announcement that the 12.36 per cent service tax would be levied on online and mobile advertising also. These two...
MUMBAI: Digital L&K Saatchi & Saatchi crafted an online campaign ‘Half Stories – The Journey of Doing Right’ for Tata Capital. The campaign aimed at connecting...
MUMBAI: For colleagues at the then Saatchi & Saatchi who saw them fighting with each other, it came as a surprise when Ramanuj Shastry and Nisha...
MUMBAI: Passion drives creative minds to set up independent agencies. In a majority of cases however, after the initial burst, resources become a constraint and growth...
MUMBAI: It was in 2006 when advertising professional Viral Pandya found his calling. With over 15 years of experience at that time, Viral wanted to break-free...
MUMBAI: Advertising agency Infectious has been given the mandate of handling the creative communication of HCL’s ME tablet brand, for India as well as overseas. The...
MUMBAI: Creativeland Asia – one of India‘s leading communications communities, has appointed Srijib Mallik as COO of the company. Mallik will initially set up and front...
NEW DELHI: OLX.in has launched a new TV campaign aimed at building and strengthening its ‘Bech De‘ proposition. OLX‘s new campaign communicates the core OLX message...
MUMBAI: Club Med, a French resort chain, has announced a complete rebranding that focuses on offering a relevant, modern view of Club Med. The brand has...
MUMBAI: Saatchi & Saatchi Mumbai general manager Nisha Singhania has decided to move on. Singhania‘s resignation announcement comes close on the heels of the resignation of...
MUMBAI: Online classifieds site Olx.in has rolled out a new television campaign with a focus on its Real Estate vertical. Conceptualised by Saatchi & Saatchi, this...
MUMBAI: Saatchi & Saatchi has won the creative duties of General Mills‘ Parampara. General Mills acquired Parampara, a range of ready-to-cook Indian gravy mixes, early this...
Mumbai: IT major HCL Infosystems has appointed Saatchi & Saatchi as the creative agency for its tablet business – branded as ME. Saatchi & Saatchi won...
NEW DELHI: Riding on the success of the ‘Bech De’ proposition, OLX.in has released a new TV commercial with a blend of humour and ever green...
Mumbai: Saatchi & Saatchi has designed the latest Olay campaign – ‘Olay Total Effects Skin Challenge‘. Besides taking the print, television and digital route, the campaign...
MUMBAI: Bates India has appointed Sourabh Mishra as the agency‘s national planning head and group chief strategy officer. Mishra will commence his new role in October....
Mumbai: Saatchi & Saatchi is strengthening its creative team with the appointment of Anant Medepalli as creative director and Vihar Patkar as associate creative director. Both...
MUMBAI: Saatchi & Saatchi India has appointed Vidhya Sankarnarayanan as VP – integrated brand strategy at its Mumbai office. Sankarnarayanan will be involved in driving brand...
Mumbai: Springwel mattresses is launching a new ad campaign that has been conceptualised by Saatchi & Saatchi. Springwel mattresses wanted to give its potential customers an...
Mumbai: Saatchi & Saatchi has created the new TV commercial for Pillsbury Atta based on an insight that good food often brings small joys to mothers...
MUMBAI: As a promotional strategy, P&G’s babycare brand has launched an initiative by the name ‘Pampers Good Morning Baby’ aimed to serve as a common platform...
MUMBAI: Saatchi & Saatchi VP planning Kavita Kailas has put in her papers after serving at the company for one year. She will be launching her...
Mumbai: Saatchi & Saatchi has launched a new television commercial for Skoda Laura RS, the new addition to the Rally Sports legacy in Skoda portfolio. The...
MUMBAI: Saatchi & Saatchi chief strategy officer Sourabh Mishra has been taken on board as Sorento Healthcare Communications’ business strategy consultant. Sorento Healthcare Communications specialises in...
MUMBAI: Skoda Auto India has launched a new ad campaign for Skoda Rapid. Titled ‘Big Fat Indian Wedding’, the campaign encapsulated the proposition of ‘Being Thoughtful’....
MUMBAI: The free online classified site OLX.in has launched a new TVC, created by Saatchi & Saatchi, to take its ‘Bech de’ campaign further. It is...