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Who owns it is not as important as making the right moves, say industry experts.
In the coming years, there will be more major players born through consolidation.
ADDX plans to integrate the tracking attribution of its mobile measurement platforms with ReBid.
A former CEO APAC of Dentsu, Bhasin is an industry veteran with over 34 years of experience.
Despite the pandemic, new entrants have lined up in the marketing and advertising block.
Former WATConsult CEO talks about his new entrepreneurial venture.
