Nestlé veteran steps in to steer M&A, partnerships and market expansion
2025 was the year noise lost its value and focus found its voice
From optimisation to orchestration, how AI will redefine relevance, attention and growth in 2026
The year when intention replaced volume, performance hit limits, and attention had to be earned
She sounds a festive warning: lose the silos, find the soul, or risk marketing becoming a sideshow
Smart transport marketing is no longer a peripheral function—it is a strategic force
The digital strategist has bagged a promotion after nearly nine years at the consulting giant
Kanchi Parekh's decade-long journey through India's financial services reaches new heights
Zee Entertainment’s localisation boss steps up as acting territory head for Mena
Priyanka Khaneja Gandhi takes charge of ads marketing at Amazon India after 16-year streak Colgate
Marketing maven ascends to executive vice president, proving that she's a right property powerhouse
Marketing maven departs, leaving behind a legacy of celebrity glitz and digital dazzle
The Cannes Lion winner brings a blistering track record of brand transformations
Digital ad spend soars as AI shakes marketing, e-commerce booms, and CTV redefines reach - GroupM
Digital to dominate, contributing 60 per cent of total advertising revenue
Film actors lead the charge, driving a 3 per cent rise in celebrity-endorsed ads this year.
No, you can't buy a Škoda Kylaq like you buy Maggi—At least not yet
MUMBAI: Founded by visionary leaders Prasad Shejale and Venugopal Ganganna, LS Digital has long been the underdog-turned-powerhouse in the marketing world. Now, with the launch of...
Legacy meets modernity as RVPL’s brands gear up for a digital transformation
Vikram Sakhuja at India Digital Summit talks about how AI enhances scale, insights, and connections
Ex-SBI Securities' marketing maestro to lead hBits' brand transformation
Recognising innovation, the awards will honour technology transforming advertising
Pulak Sarmah transitions after 18 years at Kotak Group to lead Sun Pharma's branding initiatives
He previously worked at agencies like Leo Burnett, Dentsu Webchutney & FoxyMoron.
Seasoned media strategist to lead as CEO - Singapore & president - southeast Asia
What are the new paradigms that will define the future of how brands connect with their audiences
Humorous campaign highlights emotional connection through Android innovation
Flagship initiative prepares over 25 students for advertising and media excellence
Agency to craft innovative campaigns and elevate Bacardi India’s consumer experiences
Noyer comes with a specialisation in live graphics, and video and image processing.
Atishay Agarwal has made the shift from Lucknow Super Giants
They've also conceptualised the World Cup’s logo, championship booklets & other collaterals.
The film highlights the importance of transparency, particularly in the dairy industry.
Merging visual merchandising with online strategies boosts effectiveness in the digital age.
The effectiveness of a tool depends on how well it meets specific marketing objectives.
We're thoughtfully considering how AI can add value to our campaigns and customer engagement.
Celebrating consumers with up to 40 per cent off on premium slow fashion collections.
The strategies to cut through the marketing clutter are quite a challenge for brands at present.
The power of storytelling can be a game-changer for project marketing.
PR agencies like #NewtonPR increasingly use AI tools to enhance their monitoring capabilities.
Indus Valley has gained significant traction in Europe, selling over 50 million products to date.
We firmly believe that satisfied customers are the most effective advocates for our brand.
CMO is equally responsible for business growth
The brand has crafted some impactful and memorable activations to engage visitors
Liqvd Asia bags comprehensive 360-degree marketing mandate
Saakshi Verma Menon worked for Nicobar Design, Colgate Palmolive, Uber, & The Coca-Cola co. before.
Sharma completed strategies responsibilities before.
Marketing is not as easy as people anticipate. It is a combination of many factors.
She has more than 25 years of experience in the consumer tech sector.
From phygital ads to WhatsApp channels and AI-powered campaigns, 2023 witnessed innovative trends.