Despite fevered speculation, the ICC and JioStar insist their billion-dollar marriage is alive
Cricket star Suryakumar Yadav becomes the face of GLS’s ‘new thinking’ vision
Tyre maker replaces Dream11 and rivals to win BCCI’s lead-sponsor rights until 2028
Streamer to show all games live and on-demand as global push into live sport gathers pace
New system benchmarks leagues, teams and athletes against TV, film and talent
Shridhar Venkataramana joins as strategic partner manager after 3-year stint at Indian media giant
Bold South African brand extends deal ahead of blockbuster Season 4
IPL sees 13.8 per cent brand value rise, fuels global investor interest
JioStar's sports & live experiences head lays out what has driven the investment
Global sports betting veteran joins board to steer tech-first transformation of ETPL
FY25 ends on a flatter note for the southern broadcast giant despite a steady digital game and IPL
Anti-piracy group wins against streaming scoundrels, from cricket matches to hosting hellraisers
Company pledges support for govt, armed forces, & affected civilians, promises a smooth transition
The rising tensions between India and Pakistan have led to the BCCI to take this crucial decision.
From gaming apps to gutkha kings, advertisers go berserk chasing cricket’s billion-strong eyeballs
Ad volumes surge eight per cent in initial 31 matches of IPL 2025 compared to last year
Cricketing icon backs homegrown athleisure brand as investor and ambassador
Ad volumes surge as categories & advertisers pile into IPL 18, in a battle for viewer attention
Cricket-themed pizza box challenge lets fans win free pizzas for a year
Emerging sports & athlete endorsements smash records, cricket rule, but playing field is opening up
They form a potent combination and brands which understand and adapt the two stand to win
How Dream Sports tech team tackles a digital tsunami of 700 million requests per minute
The 24/7 ad-free service will be available for Rs 75 per month
Shankar finds the BCCI to be a far more alive body to engage with its stakeholders.
The cornerstone is a unfied ecosystem that eliminates the boundaries between viewing platforms
The cricket star partners with Incred to champion financial awareness and growth.
There is the mobile ad-supported , super ad-supported and the premoum ad free plan in place
Just as Bumrah hits the mark on the field, foundit helps job seekers land the perfect role
His role is to strengthen Gujarat Titans' identity both on and off the field
India’s favourite sports app dominates the Sensor Tower State of Mobile 2025 report
Each has made a claim that the failed deal has proved to be an expensive affair
Season 3 of ILT20 promises explosive cricket and soaring ambitions on Zee
Fans have come to the stadiums, giving 79 per cent attendance across six matches in week one
Three nations -Ireland, Netherlands, and Scotland – are partnering for the league set for July 2025
Vikram’s book draw parallels between cricket and life situations and how to deal with them
Beginning with the Harris and the Giles shield; Aga Khan Cup for hockey to follow
The 10 teams battled to get the players they wanted; some succeeded, some chose new talent
SPNI to broadcast ACC tournaments with 70 per cent increase in media rights value
The event ranked no 1 in 78 countries, including India
American star Whoopi Goldberg is behind the network
It hopes to draw an Indian audience of 230 million through 15 channels, and free streaming on Zee5
Hockey, football, and cricket are definitely among the most popular sports in India. Thanks to the recent technological advancements on credible platforms like 4rabet, the evolution...
Saint Lucia Kings has secured both the partners for CPL 2024 season.
Let's celebrate his remarkable journey on his birthday this year.
This boosts national morale and showcases the timeless beauty of Indian textiles and craftsmanship
Wisden is an iconic name in the cricket world.
From funny memes to reflective analysis, Haldar’s content is a blend that keeps fans coming back!
Mitra unveiled advertising innovations and lot more insights for this year’s T20 World Cup.
SPNI to broadcast and stream all NZ Cricket matches.
Delhi HC passed a dynamic+injunction order which allows real-time removal of rogue IPL streamers.