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KERALA: A forensic audit commissioned by the Broadcast Audience Research Council (BARC) India has emerged as the centrepiece of the government’s response to fresh allegations of...
A LinkedIn post revisits loss, resilience and the making of a leader
Vivek’s key focus will be on developing audience strategy using first party data of customers
Secures 30.6% market share on the Counting Day of assembly elections.
News18 India retained the spotlight with 10,194 AMA’000.
The study sample was organised by GDI and IAA.
iTV has sent a letter to the TV viewership measurement company informing them of the decision.
Zee Media accused Barc of shrinking news genre viewership to benefit GECs.
Dangal tops in the Hindi-speaking market (HSM).
Goldmines tops in the Hindi-speaking market (HSM).
In HSM, Goldmines, with the top position, followed by Star Plus, Dangal, Sony SAB, & Star Pravah.
Dangal emerges among the top five channels in all India.
The news channel beats competitors in terms of market share for two consecutive weeks.
The news anchor invited viewers for a Facebook Live to commemorate the success of the show.
The channel further strengthened its relative share during primetime with over 13 per cent market
The channel tops the list with a market share of 55 per cent.
Republic Bharat and News18 India gained in terms of relative share.
The film became the highest rated drama on any Marathi movie channel.
The channel has a market share of 13.5 per cent.
The news broadcaster has regained the No. 1 position.
Goldmines is the second most watched channel in the HSM market.
ISA chairman Sunil Kataria said that advertisers are aligned with Barc solution for landing page.
The letter advises advertisers to assess the situation and make an informed decision.
The landing page has become a bone of contention in the news broadcast industry.
The use of landing pages to alter viewership data is a ‘restrictive trade practice’.
Goldmines emerges among top five channels in all India.
The channel garnered 40.2 per cent viewership share in the primetime segment.
Dangal gains viewership in the Hindi-speaking market.
In the Hindi-speaking market, Star Sports 1 Hindi was the most-watched channel with 2447.57 (000)
He succeeds Zee's Punit Goenka.
Barc data shows the Hindi news channel had a market share of 25.3 per cent.
The TV measurement agency has stipulated a minimum suspension period of six months.
Harpic Power Plus led the brands list with ad volumes of 608.55.
The month of November recorded the highest number of advertisers and brands on TV in 2021.
Facebook Inc was the new entrant at the ninth spot.
It became the most-watched T20 opening match in the last three years.
News channels disapprove equating higher viewership with automatic higher ad revenue
The tournament garnered 2548 million viewing minutes for the first 12 matches
Industry shows opposing views regarding its impact when big-ticket events aren't on.
Vimal Elaichi Pan Masala enters top 5 most advertised brands in BARC week 45
MUMBAI: The Broadcast Audience Research Council (BARC) India has released its data for last week’s top advertisers and brands between 20-26 October 2018. The data is...
MUMBAI: The Broadcast Audience Research Council (BARC) India has released its data for last week’s top advertisers and brands between 13-19 October 2018. The data is...
MUMBAI: The Broadcast Audience Research Council (BARC) India has released its data for last week’s top advertisers and brands between 6-12 October 2018. The data is...
Lizol tops chart; P&G makes comeback in BARC week 40
MUMBAI: The Broadcast Audience Research Council (BARC) India has released its data for last week’s top advertisers and brands between 22-28 September 2018. The data is...
MUMBAI: The Broadcast Audience Research Council (BARC) India has released its data for last week’s top advertisers and brands between 15-21 September 2018. The data is...
Lizol most advertised brand; P&G enters top 5 advertisers' list in BARC Week 36
Amazon, Wipro enter top 5 in BARC advertiser data week 34
Trivago enters top 5 brands; HUL top advertiser again in BARC week 33
MUMBAI: Numerous soothsayers have time and again been saying that linear TV worldwide – and in India – is dying. But shush, the Broadcast Audience Research...
