BARC's approach after TDSAT order has raised concerns
TRAI held an OHD on Review of Television Audience Measurement and Ratings
MUMBAI: India’s sole TV viewership measurement company and the world’s largest TV audience measurement service, BARC India, joined hands with the Indian Institute of Management Calcutta,...
It is industry’s first "Viewing Minutes" parameter introduced by BARC India
BARC board has formed a 2-member committee to review its outlier policy
Nakul Chopra and Praveen Tripathi are part of the committee
TRAI recently sent a show-cause notice to BARC India
It has also expanded its panel to 40,000 metered homes within the committed timeline.
The Hindi news channel beat GECs in 4-day period
It says that the withholding of data is to avoid misrepresentation.
BARC is releasing weekly data only to subscribers for now
The association also mentions that ISA and AAAI are not much involved in measurement currency
Arguing against multiple measurers, BARC advocates legal tweaks to fight data manipulations
MUMBAI: This budget week, CNBC-TV18 demolished the competition and emerged as India’s no. 1 English news channel, ahead of the likes of Republic TV and Times...
TRAI released the paper earlier this month
The channel made its way to the second position.
Single agency measurement of TV, OTT & digital platforms will lead to data robustness, contends BA
TRAI had floated a paper on the same earlier this month
Collaborates with IIT for innovative solutions in data collection going beyond meters & smartphone
MUMBAI: BARC India bagged the “Most Innovative Company in Service – Medium Enterprise Category” at the CII Industrial Innovations 2018 awards. Apart from that, the company...
The regulator, however, gave a breather till next March to stakeholders
In informal meets, stakeholders told TRAI how present system could be made more robust
Indian OTT players to have freemium business model in future, says Uday Sodhi
Experts feel Hindi channel will widen audience base & reach of Republic brand
Republic TV continues to dominate English news genre: BARC week 44
TVision partners Star India to launch in early 2019 in India
News genre saw a dip in overall viewership
TV penetration in South India is as high as 95 per cent.
Most watched South Indian channels in 2018
Most watched Hindi GECs in 2018
News 18 India jumps up to second position in Hindi News genre(U+R)
Star continues to rule the south region
NDTVx7 replaced Mirror Now in English news genre.
Ajay Piramal honoured with the IAA Business Leader of the Year Award
Bengali market gross viewership increased in BARC week 29
Aaj Tak continued to rule in the Hindi news genre
NCCS B & C accounts for 63 per cent of TV homes in India.
NCCS B & C accounts for 63 per cent of TV homes in India.
Chrome Live helps TV distribution management; dual LCNs, piracy still rampant
Tamil market remained unchanged this week
Republic wants BARC to take note of Times Now’s shift to Hindi news genre impacting viewership
MUMBAI: Rural India is getting in the limelight. TV ratings body BroadcastAuidence Research Council (BARC) is expanding metre homes to 44,000 by this financial year. BARC...
Sun TV retained its top position but saw a decrease in viewership from 916957 to 890935
Some regions like Bengali, Marathi and Malayalam didn?t notice any change this week
ZEE leads Bangla, Marathi and Telugu regions in BARC week 25
MUMBAI: Colors Tamil, the newly launched Tamil regional channel of Viacom 18, was the new entrant in the Tamil market after BARC released its rating for...
MUMBAI: Polimer TV, Tamil language satellite television channel and Gemini Movies, a Telugu movie channel of Sun Network, were the two new entrants in the Tamil...
BENGALURU: The Sun TV Network’s flagship Tamil GEC Sun TV was back at the pole position in Broadcast Audience Research Council of India (BARC) weekly list...
MUMBAI: Zee moved to the number one position in two big markets – Bengali and Marathi – after BARC released its rating for week 22. Zee’s surge...
MUMBAI: Audience-measurement body BARC India’s sampling methodology and panel design has been certified by one of India’s most prestigious institutions–the Indian Statistical Institute (ISI), Kolkata. The...