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Former Warner Media CFO & EVP joins Nielsen to drive financial strategy and innovation
Nielsen study reveals key insights on how and when viewers watch sports together
The group to be led by Prasar Bharati CEO will have representatives from DTH, BIS, Barc, and MeITY
Gray is also the chair of the professional standards committee at MRSI.
Genre level ratings, by state and language to continue
OTT streaming thriving in markets where radio is not strong, says a new study
MUMBAI: Kantar, the world’s leading data, insights and consulting company, has partnered with VTIONTM to roll out ‘OTT Audience Measurement’, India’s first, real-time audience measurement solution...
Sony Network emerges as GEC leader
Arguing against multiple measurers, BARC advocates legal tweaks to fight data manipulations
MUMBAI: Civolution, a Netherlands-based provider of technology and solutions for identifying, managing and monetising content has announced that the Broadcast Audience Research Council (BARC) has contracted it...
