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The month of November recorded the highest number of advertisers and brands on TV in 2021.
Registers 461 million seconds of advertising, 3397 new brands.
The insights were shared at Tele-Wise Marathi virtual summit on 20 August.
July 2021 saw 869 new advertisers, 23% growth in ad volumes over July 2019.
FMCG and e-com categories grew by 36 per cent and 21 per cent respectively.
HUL was the biggest advertiser followed by the Reckitt Benckiser group.
