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Go Cheese partners Sony’s hit dance show, blending family flavour with footwork.
From Mysuru to Mangaluru, Bidar to Kodagu, the campaign united all 31 districts
Probiotic giant sets sights on bold 2030 vision as India’s gut health trend grows
Nine brands back India’s biggest reality show as it returns on 24 August with a twist.
Former Star Sports strategist brings decade of media and consumer insights expertise
Veteran strategist with 17 years in film, television and digital joins Sony Pictures Networks India
This season has witnessed an exceptional response from the brand ecosystem.
OTT-style revamp showcases content muscle, teases merchandise play, and streamlines partner access
The show’s return marks the biggest Hindi GEC fiction launch in the last five years.
Curated genre-led Zee5 channels now stream free on LG Channels across India.
Lobby group wants to scrap uniform pricing that has existed since 2015
Brands Across FMCG, Auto, Finance & Retail sponsor the newest reality show from JioStar Network.
The invite-only event welcomed over 35 guests from media, entertainment, and business.
Premiering 3 August at 9 PM and daily from 9.30 PM.
Nostalgia meets media muscle as FMCG, auto, finance, and retail giants back TV’s biggest comeback.
From Tibet to truth, Richard Gere bares soul in a rare and riveting Wion interview.
From Balika Vadhu to Bigg Boss, the channel continues to push the envelope on Indian television.
An unlikely love story of age, class, and quiet heartbreak wins over India’s heartland viewers.
Its earnings more than double to Rs 581 crore whilst bagging 35.5 per cent TV entertainment share
The channel is riding high on nostalgia, strategy, and good old ghar-ki-feel content.
Nostalgia meets strategy as 90s/2000s hits CID, and Kyunki to lure audiences back to TV
MUMBAI: In a fast-evolving television landscape, Sony Pictures Networks India (SPNI) has steadily strengthened its general entertainment channel (GEC) portfolio with SET and Sab, achieving measurable...
Aims to convert storytelling into serious sales.
Management said it respects the decision and remains focused on enhancing shareholder value
Shareholders overwhelmingly approve the addition of two experienced directors
Proxy firm backs Zee’s bid to shore up funds for streaming push
Alok Jain and Krishnan Kutty unveil a sharp-edged, youth-first content strategy
From Fast cricket channels to AI-led content creation, it is rewriting the European media playbook
Seasoned marketing professional to lead strategic initiatives for Hollywood content in south Asia
Streaming titan broadens content offering, eyes advertising revenues in unprecedented collaboration
Sony resets its sights on India's streaming surge, cricket craze and content comeback
Channel rolls out a new visual identity steeped in folklore.
New brand film champions community spirit with whole lot of love.
‘Ullathil Oruvarai Ungal Zee’ celebrates Tamil warmth, unity, and emotional truths.
Channel reigns supreme for eight weeks straight with nostalgia -led drama.
Aims to weave India’s rich diversity into a single narrative.
Channel celebrates a decade of drama, devotion and dazzling storytelling
FY25 ends on a flatter note for the southern broadcast giant despite a steady digital game and IPL
Zee Entertainment’s localisation boss steps up as acting territory head for Mena
With 109 million viewers, Sony PAL tops FTA charts with family hits and urban edge.
As 1.5 million homes pay for pirate TV; Indian broadcasters should be watchful
The broadcaster bags top honours at the Abby creative awards while rivals scramble for lower honour
A bold new look, a heartfelt brand promise, and a tech-driven future – Zee steps into the spotlight
Colors Rishtey hits DD Free Dish with myth, masala and mega drama starting 15 May.
Sony PAL clocks 15.6 per cent reach and 51 per cent GRP growth in just four weeks.
With a Netflix pedigree, Suri to steer HR strategy and culture transformation for the media giant
Dividend has been hiked even as profits have soared
Entertainment and experiences fuel double-digit growth, while sports battles cost demons
With 17 wins, including 11 Golds, Shemaroo got more shine than a film premiere.
With 296 million viewers, the FTA favourite blends tradition, thrill and family feels.
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Platforms get three years to add features for hearing and visually impaired
Strong word-of-mouth turns Pongal satire into remake pick
Streaming giant bets on a seasoned marketer who helped build Amazon and Netflix into household names
Communications leader exits after three years spanning MD office strategy and media outreach.
Cricket star named face of Delhi Khel Mahakumbh to fuel youth talent hunt.
Kolkata-based beverage maker reports stronger revenues and profits for December quarter.
A crime thriller steps out of the shadows as Telugu storytelling claims centre stage.
From boards to bytes, chess readies for a nation-first showdown in Riyadh.
Leadership change follows layoffs, protests and a bruising battle over trust.
Revenue rises 4.3 per cent to Rs 10,209.33 crore while deferred tax gain lifts bottom line sharply
Akshay Kumar and stars launch awards at NSCI Dome on Feb 28
Merger creates one-stop hub for content, digital, and delivery
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul...
MUMBAI: For decades, creative storytelling has been the cornerstone of brand communication. The “big idea” amplified through catchy jingles, striking...