Kofluence launches Kofinity

Kofluence launches Kofinity

Kofinity to ensure guaranteed brand partnerships for content creators.


Mumbai: Kofluence, the largest AI-led influence platform, has launched its latest product Kofinity which offers guaranteed brand partnerships to every content creator, and an opportunity to monetise their social influence. Having successfully delivered over 1600+ campaigns across 30 diverse sectors with over 550K contributors on board and a collective reach of 6Bn+, Kofluence is at the forefront of influencer marketing solutions.

With the launch of Kofinity, creators can focus solely on creating content and boosting brand visibility, while Kofluence provides them the infrastructure to turn their passion into earnings.  Creators can acquire a free unique URL through 'kofluence.com/in', which will serve as a hub for their curated brand deals. With ‘always-on’ campaigns, creators can partner with brands they love, in a hassle-free manner. Each transaction made through their personalized link directly translates to payouts.

With Kofinity, top performers can earn more than Rs 25,000 per week along with guaranteed shortlisting for collaborations that require minimal content creation and no prior content approval. Typically access to premium offers often come with eligibility criteria or cost considerations, but Kofinity allows content creators to share these offers with their audience so they can avail them easily and freely without having to meet any such criteria.

Speaking about the launch, Kofluence CEO and co-founder Ritesh Ujjwal said, “We're thrilled to introduce Kofinity! With this launch, we’re confident that Kofluence is well-positioned to lead the charge in this rapidly evolving industry. We aim to foster India's thriving creators economy by monetizing 100k influencers in the next 12 months, enabling creators on their journey to becoming creator-preneurs.”

Commenting on the launch, Kofluence co-founder Sreeram Reddy Vanga stated, “As excited as we are about the launch, what I'm looking forward to is Kofinity being a means of self-sufficiency for all the budding creators. Kofinity is expanding its horizons beyond social media like Instagram and Youtube. Now, creators can easily share their offers and deals within their social circles through multiple social networking platforms by using their unique link.”