MUMBAI: Taj Television has bagged the worldwide television rights for Zimbabwe cricket till 2019.

The value of the deal is $20 million, according to sources. The four-year rights had earlier fetched $6 million.

The agreements with Taj Television cover the Zimbabwe cricket seasons in excess of an eight-year period from 2012 through to 2019. 

Taj Television will be telecasting 220 days of cricket including 15 days of India cricket consisting of two series.

With the acquisition of these cricket rights, Taj Television now has the rights of five cricket boards - South Africa, Pakistan, West Indies, Sri Lanka and Zimbabwe.

Zimbabwe has returned to Test after a self imposed exile of six years, with an inspiring win against Bangladesh. Over the next two years, Zimbabwe will be playing Test Cricket with New Zealand, Bangladesh, Pakistan and Sri Lanka providing Zimbabwe a benchmark to measure their progress in the sport.

Zimbabwe Cricket MD Ozias Bvute said, "We are happy to extend our existing contract with Taj Television Limited as this plays a pivotal role in ensuring that Zimbabwean cricket is seen by those who love the game as well as introduced to new audiences. With its superior telecast standards, world class television production capabilities and strength to telecast the Zimbabwe Cricket worldwide, Taj Television Limited will add a lot of value to game of cricket."

Taj Television India CEO Atul Pande said, "We‘re extremely pleased to extend our partnership with Zimbabwe Cricket. This is a testament to our commitment to the game of cricket and fans as we cement our relationship with Zimbabwe Cricket.

"Through our television channels-Ten Cricket and Ten Sports, our website www.tencricket.com and our various wireless platform initiatives, we are confident of taking the rights of Zimbabwe Cricket to new heights by working along with various partners and are committed to set new benchmarks in broadcasting and distribution."

MUMBAI: Zee Entertainment Enterprises Ltd (Zeel) and Pakistan Television (PTV) jointly bid and bagged the four-year telecast rights to the International Cricket Council (ICC) events for the Pakistan territory, a top official said.

The rights through 2015 will include the ODI World Cup, the Twenty20 World Cup and other ICC events.

"We jointly bid for the ICC rights with PTV for the Pakistan territory. We were awarded the rights by ESPN Star Sports," said Ten Sports chief executive officer Atul Pande, while refusing to disclose the financial terms of the deal. 

ESPN Star Sports has the global rights for the ICC events from 2007-2015.

"While PTV will have the terrestrial rights, we will keep the cable and satellite rights," Pande said.

Ten Sports has a long relationship with PTV and has been syndicating its properties to PTV for terrestrial telecast.

"We have a partnership with PTV to build Pakistani cricket. We, for instance, will be syndicating the rights for Pakistan-Zimbabwe and Pakistan-Sri Lanka cricket series to PTV for terrestrial telecast. We also jointly bid for the ICC property as part of our deepening relationship with PTV," Pande said.

MUMBAI: Ten Sports, operated by Taj TV, has renewed its exclusive rights for the 2012-15 UEFA Champions League and Uefa Europa League.

Ten Sports will broadcast live at least four matches per match week, as well as delayed coverage and highlights for both club competitions.

Live and delayed broadcasts of the matches will be available on Ten Sports and Ten Action+, with highlights being broadcast on Ten Sports.

Ten Sports has acquired the rights across all broadcast platforms which will enable it to reach audiences throughout India, Pakistan, Sri Lanka, Maldives, Nepal, Bhutan, Afghanistan and Bangladesh.

Commenting on the award of these media rights in Asia, Uefa said: ?The media rights sales process is successfully continuing in Asia, reflecting the growing interest for UEFA?s club football competitions in the region. UEFA is happy to announce these deals as they will enable football fans throughout the respective territories to enjoy increased levels of match choice and coverage of both the UEFA Champions League and UEFA Europa League."

Meanwhile, Malaysian pay TV operator Astro has been awarded exclusive media rights for the 2012-15 Uefa Champions League and Uefa Europa League for Malaysia and Brunei. Football fans in these countries will be able to see live at least six UEFA Champions League and at least four UEFA Europa League matches per match week, as well as highlights and delayed match coverage for both competitions each week. Astro will exploit the rights across its Astro SuperSport pay platform throughout the territories.

In Myanmar, S Media has been granted all rights to the league. S Media will broadcast live at least six matches per match week on its pay television channels, as well as highlights and delayed coverage, in respect of both the UEFA Champions League and the Uefa Europa League.

All rights have been granted on a platform-neutral basis, so all broadcast partners will exploit the rights via television, Internet and mobile.