• History TV18 launches 'Around the World in 80 Ways'

    Submitted by ITV Production on Sep 18
    indiantelevision.com Team

    MUMBAI: Factual entertainment channel History TV18 is launching a new show titled ?Around the World in 80 Ways?.

    Starting 18 September, the show will air every Tuesday at 9 pm.

    In the show Rob Boston and Dennis Anderson will take a challenging voyage to go around the globe by uncovering 80 unique modes of transportation, without repeating any vehicle.

    The 10 part series explores new countries across the globe. The hosts navigate through Brazil, Peru, Namibia, Botswana, Zambia, Tanzania, Dubai, India, Thailand, and the United States.

    The show is produced by Original Productions, a Fremantle Media Company. Thom Beers and Philip D. Segal are executive producers and Jeff Conroy is co-executive producer for Original Productions. Julian P. Hobbs is executive producer for History.

    Boston and Anderson?s expedition will also bring them to India. In Mumbai, the two hosts are greeted with "swarming" and "busy" lanes. They score some Tuk Tuks and race their way out on the busy streets. Elephants, ox-carts and other new forms of transportation will eventually take them to their destination - the beautiful Lake Pichola, the statement read.

    Image
     ATWI 80 Ways
  • Ormax Media launches First-Day Box Office model

    Submitted by ITV Production on Sep 18
    indiantelevision.com Team

    Mumbai: Media and entertainment research firm Ormax Media has launched First-Day Box Office (FBO), a scientific box office forecasting model.

    The model forecasts the opening day net collections at domestic box office for unreleased films up to seven weeks before release.

    FBO is being targeted at film studios and producers, as well as media agencies and advertisers who associate with films through co-branded promotions and in-film placement. Existing subscribers of Cinematix will be upgraded to an FBO-enabled version of the product at an incremental cost.

    It takes into account a series of input parameters. These include inputs from Ormax Media?s film campaign tracking product Cinematix, which tracks the Buzz, Reach and Appeal of unreleased Bollywood films for almost three years now.Cinematix covers 19 cities across India, accounting for more than 95 per cent of domestic box office coverage.

    Other FBO model inputs include release scale, holiday and festival factors, audience profile and other such variables on which normative data has been built by Ormax Media over the last four years.

    FBO forecast will be available to subscribers everyday from seven weeks before the release of a film till the day of the release. The model has been tested to accurately forecast the first-day box office collections of at least 85 per cent films with less than 10 per cent error margin, the company said.

    Ormax Media CEO Shailesh Kapoor said, "The model is extremely valuable as the box office estimate will be available seven weeks in advance. That will give the stakeholders enough time to take corrective action. Also, it is not a back-of-the-envelope prediction of the box office. It is a statistically tested forecast model that has self-learning built into it, guaranteeing progressively better results with time."

    Image
    Ormax Media
  • Sony, PwC to discuss future of media & entertainment at Mipcom

    Submitted by ITV Production on Sep 13
    indiantelevision.com Team

    MUMBAI: Sony Pictures Television will join PricewaterhouseCoopers at the television trade event Mipcom 2012 to discuss the future of media, entertainment and broadcasting.

    PricewaterhouseCoopers (PwC) global leader entertainment, media practice Marcel Fenez will present the annual PwC Global Entertainment & Media Outlook at Mipcom on 8 October, outlining forecasts in the media and leisure industries. This industry report will be followed by interviews conducted by Fenez with Sony Pictures Television president of International Production and Sony Pictures Entertainment president of international Andrea Wong.

    In her Mipcom keynote interview, Wong will discuss the PwC Outlook findings and how they are reflected in the production activity that SPT International Production undertakes around the world, as well as international production and commissioning trends.

    Wong heads the studio?s international television production business, overseeing the creative teams outside the US as well as the 18 owned and joint venture international production companies around the world.

    Organised by Reed Midem, Mipcom will take place in Cannes, France from 8-11 October.

    Image
    Sony Pictures Television
  • Bacardi India’s Dewarists makes it to the Branded Content and Entertainment shortlist

    MUMBAI: Music reality show The Dewarists, which was sponsored by Bacardi India’s brand Dewar‘s Scotch, has won itself

  • Kamal Haasan signs up with Alliance Media & Entertainment

    MUMBAI: Padma Shri actor-writer-director Kamal Haasan has agreed to do brand endorsements and has signed up exclusive

  • Spielberg's Jaws to release on Blu-Ray on 14 August

    MUMBAI: Steven Spielberg‘s Jaws that shattered box office records in 1975 debuts in high definition this August with

Subscribe to